Howard’s in the process of creating a Google Display campaign and decides to use Custom Intent audiences as a targeting option. He’d like to influence customer consideration, but his niche audience isn’t covered by an In-market audience segment.

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Howard’s in the process of creating a Google Display campaign and decides to use Custom Intent audiences as a targeting option. He’d like to influence customer consideration, but his niche audience isn’t covered by an In-market audience segment.

Which two data inputs can Howard submit to best represent his audience? (Choose two.)
Select All Correct Responses

  1. Topics
  2. Negative keywords
  3. Keywords
  4. URLs
  5. Offline conversions

Option: C, D

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