How does automating your bid contribute to a successful Google Ads campaign?

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How does automating your bid contribute to a successful Google Ads campaign?

  1. Automated bidding’s algorithms integrate a minimum number of signals to evaluate user intent.
  2. Automated bidding uses machine learning to algorithmically help you set the appropriate bid for each and every auction.
  3. Cross-referencing data with context to establish intent and set the appropriate bid is a simple and direct task.
  4. The customer journey has become more direct, so setting bids should be based on general user behavior.

Automated bidding uses machine learning to algorithmically help you set the appropriate bid for each and every auction.

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Ajay

My Name is Ajay, I have 10 Yrs Hands-on experience - 15+ millions visits/Month from Google. Good at scaling SEO traffic from Zero to Millions using all white hat proven SEO methods. Acquired 1 million visits from organic through Google in less than 15 months. I have an extensive knowledge about Google algorithms that how they and work and which sites will get penalised etc.